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Is it a rebrand if I added four letters?

Is it a rebrand if I added four letters?

a short explanation on why I'm upgrading my substack name

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Camille
Jun 07, 2023
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Is it a rebrand if I added four letters?
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hello hello,

I’m popping by quickly to say that I’ve updated the name of my substack. Welcome to thique theopoetique. I don’t know if this is considered a rebrand if I’m adding four letters. I guess we can call it a system update? IDK IDK

When I created the first version of this substack brand (entitled “thique poetique”) I wanted to pay homage to the Bey…

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